NVIDIA Sells RTX 50-Series Founders Edition GPUs at MSRP
NVIDIA is offering its GeForce RTX 5070, 5080, and 5090 Founders Edition graphics cards at their original manufacturer's suggested retail prices during the
NVIDIA is selling its latest GeForce RTX 50-Series Founders Edition graphics cards at MSRP during the PAX West 2026 convention. The company's GeForce Evangelist Jacob Freeman stated the offer is valid only while supplies last at the Seattle event.
This move provides a rare chance to buy the cards at their intended launch prices. Typical retail prices from add-in-board partners are currently far higher.
Pricing Details
The MSRP prices available at PAX West are significantly lower than current market rates. The source provides a direct comparison between the Founders Edition MSRP and typical AIB partner pricing.
| Model | Founders Edition MSRP | Typical AIB Partner Price |
|---|---|---|
| GeForce RTX 5070 | $549 | Around $850 |
| GeForce RTX 5080 | $999 | $1,600 and up |
| GeForce RTX 5090 | $1,999 | Above $5,000 |
Jacob Freeman noted that GeForce trading cards are also available at the booth. The report frames the MSRP sale as especially beneficial for gamers who missed purchasing before recent supply chain issues drove prices up.
Event Context and Availability
The sale is taking place at PAX West in Seattle, Washington. Freeman emphasized the limited nature of the offer, tying it directly to on-site stock.
Attendee comments cited in the source report express skepticism about the practical value of the deal for most gamers. One comment notes the added costs of travel, accommodation, and event tickets. Another suggests the limited stock could be very small.
Market Commentary
The source includes user commentary that critiques NVIDIA's broader pricing strategy. One user stated, "Nvidia selling these at MSRP at quakecon and pax west is proof they could sell these at MSRP everywhere if they wanted to."
Another comment called the move a "classic PR stunt" and attributed standard retail markups to the business model between NVIDIA and its board partners. The discussion also touches on the absence of anticipated "Super" variant cards, with speculation linking this to high memory prices and NVIDIA's focus on AI chips.
The report presents the PAX West sale as a notable exception in a market where finding these GPUs at MSRP is described as nearly impossible. It concludes with the conditional availability stated by the company representative.
